Gobi documentation
Gobi Stories is a comprehensive platform designed to help businesses create, edit, and distribute video stories in a mobile-friendly format. The platform is split into two main tools: the Gobi Studio for production and the Gobi Story Player for distribution. It offers powerful integrations with various ATS and CMS systems, and email platforms, making it easy for businesses to incorporate engaging video content into their recruitment, branding, and marketing efforts.
Core features
Gobi Studio
Gobi Studio is a platform which enabels users to seamlessly upload, create edit and publish video stories. It empowers businesses to produce high-quality video content with minimal technical expertise.
- Video Uploading: Users can upload videos directly from their mobile devices, making it convenient to capture and share content on the go. Making it easy for customers or employees to record content and uploa into the platform
- Editing Suite: The platform offers a comprehensive set of editing tools, allowing users to trim, cut, and enhance their videos. Users can also personalize their stories by adding stickers, logos, background music and much more.
- Chaptering: One of Gobi's standout features is the ability to break videos into chapters, similar to social media stories. This enhances storytelling and has been proven to boost user engagement and view time by allowing easier navigation and focused viewing.
- Subtitles: The platform includes an AI-driven subtitle generation feature that automatically transcribes and adds subtitles to videos. This feature enhances accessibility and improves user engagement by making the content more inclusive.
- Branding: Gobi Studio allows users to incorporate their branding elements, such as logos, fonts, and color schemes, into their videos. This ensures that every story aligns with the business's brand identity and communicates a consistent message.
Gobi Story Player
Gobi Story Player enables users to embed their stories on their websites, content platforms, in email campaigns, or within other digital platforms.
- Mobile Friendly Playback: The Story Player is optimized for mobile devices and supports the chapter-based format created in Gobi Studio. Viewers can easily navigate through the chapters with a tap-back or tap-forward function, which increases engagement and watch time.
- Privacy Conscious Design: The Story Player does not fetch any personal data, ensuring that businesses remain compliant with data privacy regulations like GDPR. This makes Gobi an excellent choice for businesses that prioritize user privacy. Gobi can also be omitted from the cookie consent.
- Flexible Deployment: The Story Player can be deployed across multiple touchpoints, including job listings, landing pages, blogs, and marketing campaigns, making it a versatile tool for increasing audience engagement.
- Easy Embedding and Integration: Embedding the Story Player on websites or integrating it with other platforms is simple and requires no coding expertise. Gobi supports a broad range of integrations, making it compatible with popular CMS platforms (e.g., WordPress), ATS systems (e.g., Talentech), and email marketing platforms.
Integrations
Gobi Stories is designed to integrate seamlessly with various third-party systems, making it easy for businesses to distribute their video content across multiple channels. Key integrations include:
- ATS Integration: Gobi integrates with popular ATS systems. This allows recruiters to embed video stories directly into job postings, creating a more dynamic and engaging candidate experience.
- CMS Integration: The platform supports integrations with content management systems, including WordPress and Drupal, allowing for easy embedding of video stories into blogs, landing pages, and other web content.
- Email Marketing Integration: Gobi also integrates with email marketing platforms like Mailchimp and HubSpot, enabling businesses to embed video stories directly into their email campaigns. This helps to drive higher engagement and click-through rates by providing visually appealing, interactive content.
Find all our integrations here: https://www.gobistories.com/no/documention/integration-guides
Architecture Overview
Gobi Stories is built on a cloud-based architecture that ensures scalability, reliability, and security. The platform leverages modern web technologies and provides a responsive design for optimal performance across devices.
- Frontend: The frontend is built with a focus on responsive design, supporting both mobile and desktop. The user interface is intuitive and easy to navigate, ensuring that both technical and non-technical users can create and manage video stories effectively.
- Backend: The backend infrastructure is designed for large scale delivery of video data. It supports delivery of video under a variety of network conditions and formats, ensuring smooth playback on all devices. Gobi uses cloud storage to manage video assets securely, with robust encryption and data protection mechanisms in place.
Security and Compliance:
Gobi Stories prioritizes security and compliance, ensuring that all user data and video content are protected. The platform adheres to major data privacy regulations, including GDPR, ensuring that businesses can use the platform with confidence.
- Data Security: Gobi employs industry-standard encryption methods to protect data in transit (using SSL/TLS) and at rest. This ensures that sensitive information, including video content, is always secure.
- Compliance: Gobi Stories is compliant with major regulatory standards, including GDPR, ensuring that user data is handled with the highest level of care. The Story Player does not track personal data, making it a privacy-conscious choice for businesses operating in regulated industries.
SDK Documentation:
Gobi Stories provides an integration SDK enabling Gobi Story Player to be used for a wide range of websites, custom applications and workflows.
For detailed documentation here: https://www.gobistories.com/no/documention/developers
For more detailed information please contact us directly.